Apr 2, 2024 | Continuous improvement, KPI's, Lean thinking, SaaS, Sales Management, Sales Process
In the world of B2B sales, particularly within subscription and SaaS (Software as a Service) business models, the way we approach landing new customers and expanding accounts needs a fresh perspective. Traditional sales methods focus heavily on understanding customer...
Apr 1, 2024 | AI, Artificial intelligence, Automation, Customer needs, Lean thinking, machine learning, Sales, Sales Management
The landscape of sales is undergoing a seismic shift, spurred by advancements in technology and changing buyer behaviours. This shift, which began subtly even before the pandemic, has accelerated at an unprecedented pace, leading us into a new era of sales and...
Jun 22, 2017 | machine learning, Sales, Sales Management, Sales Process
We arranged an AI hackathon at Aalto University. I’ll summarise our learnings into this post. The assignment We had prepared two assignments: Sales Opportunity Qualification – how can B2B sales teams predict which opportunities they will win? Customer Base...