Big bang transformation or systematic iterations? The sales playbook is being rewritten. Buyers now conduct extensive research online and leverage Generative AI tools to evaluate providers and products long before engaging with sales teams. This paradigm shift is just...

In the world of B2B sales, particularly within subscription and SaaS (Software as a Service) business models, the way we approach landing new customers and expanding accounts needs a fresh perspective. Traditional sales methods focus heavily on understanding customer...

Introduction Welcome to the dawn of a new era in sales performance coaching! Today, we're thrilled to introduce Lean Sales Coach, an innovative, AI-driven platform designed to revolutionize the way B2B sales organizations operate. Leveraging the principles of the...

Value and waste and the core concepts in Lean thinking. We should always focus on value and meticulously eliminate waste. Sales is a perfect candidate for application of these simple concepts.  You have come this far so I assume you are interested about growing...

Lean thinking is based on set of well thought principles. These have been created and improved during the past 50 years.  Specification of value – Value can only be defined by the customer (based on his or her needs). Identify value stream – The Value Stream is a...

One of the fastest and most cost effective approaches to predictable and sustainable sales performance improvements is Inside Sales function. Any sales organisation is difficult to scale up. Field Sales work includes meetings, relationships, in-depth knowledge of the...

Lead generation, demand creation, growth hacking, growth, more sales. Whatever you want to call it, you are looking for more customers, more deals and more revenue.   Scaling your sales approach To scale your sales organisation and results, you'll need a...

Hei, 4 videota Lean Sales -aiheesta - tässä ensimmäinen. Myyntijohdon Personal Trainer Antti Paussu haastatteli Lean -ajattelun soveltamisesta, case esimerkeistä ja muusta. Erityisesti markkinointi- ja teknologia-alueilla on tapahtunut viime vuosina paljon....