In the world of B2B sales, particularly within subscription and SaaS (Software as a Service) business models, the way we approach landing new customers and expanding accounts needs a fresh perspective. Traditional sales methods focus heavily on understanding customer...
Introduction Welcome to the dawn of a new era in sales performance coaching! Today, we're thrilled to introduce Lean Sales Coach, an innovative, AI-driven platform designed to revolutionize the way B2B sales organizations operate. Leveraging the principles of the...
One of the fastest and most cost effective approaches to predictable and sustainable sales performance improvements is Inside Sales function. Any sales organisation is difficult to scale up. Field Sales work includes meetings, relationships, in-depth knowledge of the...
Lead generation, demand creation, growth hacking, growth, more sales. Whatever you want to call it, you are looking for more customers, more deals and more revenue. Scaling your sales approach To scale your sales organisation and results, you'll need a...
Most companies want to have high utilisation across their organisation, including sales. When people work a lot, a lot of work gets done. It makes sense and sounds innocent, right? Well, let’s discuss this. If a sales organisation wants to win business and meet their...
Inside sales is outperforming field sales B2B sales organisations are going through changes as we speak. Internet, digitalisation, changes in customer's buying behaviour, growing competition and so on are putting pressure on the traditional b2b sales organisations....
Focus on value and eliminate waste in the process. That resonates with most of us. The more difficult question is how to do this in practice. Let's start with value, the hero in our story. I claim there are two types of 'value' associated with B2B sales process. The...
Lean is operations strategy that helps companies become more efficient. It is all about efficiency and learning. Many companies have created break-through results by applying Lean also in Sales and Marketing. Flow optimisation I think it is safe to say that most sales...